| Four Things Groups Want that Leaders Can't Give — and One They CanBy Staff Leadership advice is more often than not packed with what leaders should do, this article discusses expectations that leaders have to confront frequently but cannot fulfill. The expectations are setting absolutely clear expectations at the beginning, being absolutely certain about the future, being agreeable all the time and organizing work experience in a desirable manner. Almost all leaders regularly face situations where they are at the receiving end for not fulfilling any or all of the above expectations. Read more |
| What businesses can learn from the Grateful DeadBy James Sullivan Marketing gurus David Meerman Scott and Brian Halligan have come out with a book on marketing in which they draw lessons from the music band ‘The Grateful Dead’. The book titled ‘Marketing Lessons from the Grateful Dead’ details how the band used innovative business strategies most of which are being used successfully by businesses today. Read more |
| Entrepreneurs Think Like ConsumersBy Michael Alter According to the results of the latest SurePayroll Small Business Scorecard, small business owners are even more pessimistic about the economy than they were a couple of months back. They share the sentiment with consumers 67% of whom don’t feel good about the economy. This shows that most small business owners still don’t feel that they’ve left the recession behind irrespective of what economists say. This state of sentiments has received a further blow with consumers drastically cutting down on their spending in July. Read more |
| Blogging – the hero in all of usBy Bob Selden He is a blogger, she is a blogger, every other person seems to be a blogger these days. Even business organizations are encouraging their employees including senior management to blog. But is the strategy successful, not by a long shot in most organizations. Why? The writers are not always interesting in terms of writing style and content, and worse many especially those in the higher levels like CEOs do not even write their own blogs. Employees recognize when the stuff does not match their CEO’s personality but that of someone in the PR department of the company. Read more |
| Do You Pass the Leadership Test?By Bill Taylor The article focuses on why leaders should be people who are willing to opt for a bold course of action when everybody else is choosing the middle path. In a world that is comfortable with people who maintain the status quo, in other words, are comfortably predictable, it is those who have the courage to forge along with their dreams, blazing fresh trails for others to follow, who have the best chances of coming out with solutions that transform their business, their industry and maybe even the world for the better. Read more |
| What the £35,000 cocktail taught usBy Aditya Chakrabortty The £35,000 cocktail referred to in the title cocktail was found being sold in a London nightclub in the winter of 2007 – the last boomtime Christmas for many shoppers in the years to come. The crash followed and we all know what happened. What the author drives to in this article is that one of the major causes of the collapse of the financial system was the heavily polarized economy. The divide between the haves and have-nots was horribly wide and getting even worse. Read more |
| Why E-Commerce Is FlourishingBy Patricia Nakache The recession was brutal on retail business, thousands of stores shut down, many for good, and even now sales are not good enough. However, online retailers seem to be living in a different world as sales through ecommerce have grown around 19% over the last year. The difference lies in various strategies used by online retailers, right from using search engine and social media marketing to get them on their sites to innovative pricing schemes and discounts for converting them. Read more |
| For the World’s Ills, ‘Trickle Up’ SolutionsBy Jim Witkin Stuart Hart, the chairman of the Center for Sustainable Global Enterprise at Cornell’s Johnson Graduate School of Management is of the opinion that clean tech innovations have a better chance of serving urgent global environmental problems if they are first deployed in developing markets like China and India. Large parts of these countries still have to function without basic needs of their population for health care, transportation, clean water and energy remaining unmet. Read more |
| Cloud Computing: Hype Vs. RealityBy Margaret Lewis There’s been considerable buzz around cloud computing over the past few months. Many companies have made the plunge by coming out with a slew of products based on cloud computing. Then there’s the usual formation of pro and anti groups debating the pros and cons of the technology. But above everything is the very likely fact that cloud computing is here to stay. So what companies need to look into is how they can adapt and tailor the potential of cloud computing for maximum benefits. Read more |
| Why Some CEOs Fail and Others SucceedBy Rommin Adl The author of this article is the EVP of BTS USA, managing director of BTS Interactive and also heads the Global Marketing for BTS. He places the article in the context of the present corporate environment which is quite harsh on CEOs, he goes on to state that majority of the CEOs are terminated not because they lack vision or are unable to formulate good strategies. Their biggest challenge is successfully transforming strategy into results. This is where most CEOs are not able to mobilize their organization into a unified entity following the same goals. Read more |
Filter:


